top of page

About the Project

Dive into the fascinating process of crafting brand identities and packaging designs for Candy Pop Soda and Pop Pop Soda. This project was fueled by a passion for infusing creativity and flavor into every aspect of the soda experience.

Beginning with thorough research and brainstorming sessions, I delved deep into understanding the essence of each flavor and how to translate it visually. A pivotal step in the journey was the creation of a mood board, where the vibrant energy of Pop Art collided with the whimsical charm of candy floss and popcorn, setting the tone for the design direction.

With a meticulous approach to prototyping and execution, each can emerged as a captivating work of art, blending eye-catching visuals with conceptually strong messaging. This project served as a testament to the power of comprehensive and iterative design processes, resulting in visually appealing and conceptually rich outcomes.

Join me on this creative voyage through the world of soda, where every sip invites you to explore a new flavor adventure, and every can tells a story of innovation and imagination.

Mood Board
Visual Identity Creation Process
Final Output
1. Candy Pop Soda
CandySoda.jpg
2.  Pop Pop Soda
PopPopSoda.jpg
3. 360° View of the final design
CandySoda.gif
PopPop.gif
bottom of page